Amongst the search engines that are available today, Google and Bing are the most popular choices on the internet. However, most businesses prefer Google to Bing and sometimes might even forget the existence of the latter. This is why performing SEO campaigns on Bing will be greatly advantageous to your business in the long run. […]

The web is constantly changing and evolving, and trends are the driving factors for change and push an industry forward for the better – Web design is no different! The world of web design moves pretty darned quickly, and this time of the year is the right time to look back the trends that have […]

Strategizing search engine optimization in Kansas City includes paces, reliance and contemplation throughout. It is essential that you “see” the strategy in an illustrated way by making use of spreadsheets, slides or text documents rather than just understanding it conceptually.  And it is essential to document all the revisions made to the strategy and the […]

Do you know that 91% of the users would never go past the first result page of the Google? Also, the first three links would haul 60% of the clicks. This clearly indicates that if you cannot place yourself in the top 3 positions, then you are more likely to receive lesser traffic. Take SEO […]

Recently, Google announced forwarding numbers for their AdWords Adverting platform to help better bridge the gap between when someone views a Google Ad and clicks, then calls a special phone number displayed on the websites and identifies the click-through coming from the Ad within their Analytic reports. New Conversion Type uses Google Forwarding Numbers … many customers […]

  NOTE: Converg clients are doing very well with the latest update and algorithm changes like these only help increase our clients positions.   So, who’s who? Panda Penguin Hummingbird First Launched 24 Feb 2011 (last updated in May 2014) 24 April 2012 (new updated is expected soon) August 2013 Also known as Farmer update Web […]

Visually see how Google AdWords auctions work by reviewing this Infographic to help you better understand how the Quality Score affects cost

Original Penguin Update:   Tuesday, April 24th, was a day that seemed normal until, a reasonably noticeable drop in rankings changed things. What did Google do?  Could it have been another, more aggressive version of Panda? A part of the “no ads above the fold” algorithm change? Maybe it was the famed and feared over-optimization […]

At $684 billion in 2010, the Internet has grown to the point that it contributes more to the U.S. economy than the agricultural, construction and education sectors as well as the federal government itself, per a Boston Consulting Group study. The 4.7% the Internet generated ties Japan for fourth place in its percentage of gross domestic product, behind the U.K., South Korea and China.